Item - 2013.SB21.2

The Sign Variance Committee:

1.         Approved the variance requested from §694-26D(1) that a third party sign comply with the applicable provisions of §§ 297-9, 297-10, 297-11 and 297-12 of Chapter 297, Signs, of the Municipal Code of the former City of Toronto, as they applied to the premises municipally known as 306 Yonge Street on the day before Chapter 694 came into effect to allow the issuance of a sign permit authorizing the erection and display of an illuminated third party sign that does not comply with the applicable provisions of §297-12 as the sign has a horizontal measurement of 29.6 metres contrary to the requirement of §297-12.P.(2)(c) either the vertical measurement of the sign or the horizontal measurement of the sign exceed 28.5 metres, a sign face area of 541.7 square metres contrary to the requirement of §297-12.P.(2)(f) that the sign face area of a sign shall not exceed 500 square metres, encroaches 10 metres into the Dundas Street West No Cover Zone contrary to the requirement of §297-12.P.(2)(a) that no sign shall encroach into the Dundas Street West No Cover Zone, results in approximately 119% of the gross surface display area of the media tower will be used for display of third party signs contrary to the requirement of §297-12.P.(7)(a) that no more than 85% of the gross surface display area be utilized for the display of third party signs, may not be erected simultaneously on both the Dundas Street West and Edward Street additional display areas contrary to the requirement of §297-12P.(4)(b) that signs are erected simultaneously on the Dundas Street West and Edward Street additional display areas, and projects beyond the surface of the media tower contrary to the requirement of §297-12.P.(7)(e) that no sign projects beyond the surface of the media tower; on the following conditions:

a.         The sign is located on the south facing side of the tower within the area which corresponds with the location bounded by heavy lines and marked as Sign 1 on the diagram attached as Appendix 1 to the report (July 4, 2013) from the Manager, Sign By-law Unit, Toronto Building.

b.         The sign contains no more than one sign face as defined by Chapter 694, and the sign face shall be deemed to be a panel for purposes of the application of §297-12.

c.         The sign may only display static, mechanical, readograph, electronic static, or electronic moving copy as defined by Chapter 694.

d.         The sign shall display copy in accordance with §§694-14I, J.

e.         The sign is illuminated in compliance with §694-18.

2.         Approved the variance requested from §694-26D(1) that a third party sign comply with the applicable provisions of §§ 297-9, 297-10, 297-11 and 297-12 of Chapter 297, Signs, of the Municipal Code of the former City of Toronto, as they applied to the premises municipally known as 306 Yonge Street on the day before Chapter 694 came into effect to allow the issuance of a sign permit authorizing the erection and display of an illuminated third party sign that does not comply with the applicable provisions of §297-12 as the sign results in approximately 119% of the gross surface display area of the media tower will be used for display of third party signs contrary to the requirement of §297-12.P.(7)(a) that no more than 85% of the gross surface display area be utilized for the display of third party signs; on the following conditions:

a.         The sign is located on the south facing side of the tower within the area which corresponds with the location bounded by heavy lines and marked Sign 2 on the diagram attached as Appendix 1 to the report (July 4, 2013) from the Manager, Sign By-law Unit, Toronto Building

b.         The sign contains no more than one sign face as defined by Chapter 694, and the sign face shall be deemed to be a panel for purposes of the application of §297-12.

c.         The sign may only display static, mechanical, readograph, electronic static or electronic moving copy as defined by Chapter 694.

d.         The sign shall display copy in accordance with §§694-14I.

3.         Approved the variance requested from the requirement of §694-18E(1) that no sign shall be up-lit and allow the issuance of a sign permit authorizing the erection and display of a sign located on the south facing side of the tower within the area which corresponds with the location bounded by heavy lines and marked Sign 2 on the diagram attached as Appendix 1 to the report (July 4, 2013) from the Manager, Sign By-law Unit, Toronto Building, that is up-lit.

4.         Approved the variance requested from §694-26D(1) that a third party sign comply with the applicable provisions of §§ 297-9, 297-10, 297-11 and 297-12 of Chapter 297, Signs, of the Municipal Code of the former City of Toronto, as they applied to the premises municipally known as 306 Yonge Street on the day before Chapter 694 came into effect to allow the issuance of a sign permit authorizing the erection and display of an illuminated third party sign that does not comply with the applicable provisions of §297-12 as the sign results in approximately 119% of the gross surface display area of the media tower will be used for display of third party signs contrary to the requirement of §297-12.P.(7)(a) that no more than 85% of the gross surface display area be utilized for the display of third party signs; on the following conditions:

a.         The sign is located on the south facing side of the tower within the area which corresponds with the location bounded by heavy lines and marked as Sign 3 on the diagram attached as Appendix 1 to the report (July 4, 2013) from the Manager, Sign By-law Unit, Toronto Building.

b.         The sign contains no more than one sign face as defined by Chapter 694, and the sign face shall be deemed to be a panel for purposes of the application of §297-12.

c.         The sign may only display static copy as defined by Chapter 694.

5.         Approved the variance requested from the requirement of §694-18E(1) that no sign shall be up-lit and allow the issuance of a sign permit authorizing the erection and display of a sign located on the south facing side of the tower within the area which corresponds with the location bounded by heavy lines and marked Sign 3 on the diagram attached as Appendix 1 to the report (July 4, 2013) from the Manager, Sign By-law Unit, Toronto Building, that is up-lit.

6.         Approved the variance requested from §694-26D(1) that a third party sign comply with the applicable provisions of §§ 297-9, 297-10, 297-11 and 297-12 of Chapter 297, Signs, of the Municipal Code of the former City of Toronto, as they applied to the premises municipally known as 306 Yonge Street on the day before Chapter 694 came into effect to allow the issuance of a sign permit authorizing the erection and display of an illuminated third party sign that does not comply with the applicable provisions of §297-12 as the sign results in approximately 119% of the gross surface display area of the media tower will be used for display of third party signs contrary to the requirement of §297-12.P.(7)(a) that no more than 85% of the gross surface display area be utilized for the display of third party signs; on the following conditions:

a.         The sign is located on the south facing side of the tower within the area which corresponds with the location bounded by heavy lines and marked as Sign 4 on the diagram attached as Appendix 1 to the report (July 4, 2013) from the Manager, Sign By-law Unit, Toronto Building.

b.         The sign contains no more than one sign face as defined by Chapter 694, and the sign face shall be deemed to be a panel for purposes of the application of §297-12.

c.         The sign may only display static, mechanical, readograph, electronic static or electronic moving copy as defined by Chapter 694;

d.         The sign shall display copy in accordance with §§694-14I, J.

e.         The sign is illuminated in compliance with §694-18.

7.         Approved the variance requested from §694-26D(1) that a third party sign comply with the applicable provisions of §§ 297-9, 297-10, 297-11 and 297-12 of Chapter 297, Signs, of the Municipal Code of the former City of Toronto, as they applied to the premises municipally known as 306 Yonge Street on the day before Chapter 694 came into effect to allow the issuance of a sign permit authorizing the erection and display of an illuminated third party sign that does not comply with the applicable provisions of §297-12 as the sign encroaches 10 metres into the top portion of the Edward Street No Cover Zone contrary to the requirement of §297-12.P.(3)(a)that no sign shall not encroach into the Edward Street No Cover Zone, results in approximately 119% of the gross surface display area of the media tower will be used for display of third party signs contrary to the requirement of §297-12.P.(7)(a) that no more than 85% of the gross surface display area be utilized for the display of third party signs, may not be erected simultaneously on both the Dundas Street West and Edward Street additional display areas contrary to the requirement of §297-12.P.(4)(b) that signs are erected simultaneously on the Dundas Street West and Edward Street additional display areas, and projects beyond the surface of the media tower contrary to the requirement of §297-12.P.(7)(e) that no sign projects beyond the surface of the media  tower; on the following conditions:

a.         The sign is located on the north facing side of the tower within the area which corresponds with the location bounded by heavy lines and marked as Sign 5 on the diagram attached as Appendix 1 to the report (July 4, 2013) from the Manager, Sign By-law Unit, Toronto Building.

b.         The sign may only display static copy as defined by Chapter 694.

c.         The sign shall display copy in accordance with §§694-14 I, J.

d.         The sign is illuminated in compliance with §694-18.

e.         The sign may contain no more than twelve sign faces as defined by Chapter 694, and each sign face shall be deemed to be a panel for purposes of the application of §297-12.

f.          The area of any sign face shall not be less than 72 square metres.

g.         The area of any sign face shall not exceed 648 square metres.

h.         No sign face shall have a horizontal measurement which exceeds 29.6 metres.

i.          No sign face shall have a vertical measurement that exceeds more than 27.0 metres.

j.          The total sign face area of the sign shall not exceed 930 square metres.